Kristen Bryant’s previous job looked and sounded like something you’d find on any modern marketing team. Today, she looks a lot more like someone you’d find in Hollywood, inside a production studio, or working for a media company like The Ringer, Vox, or Vice. Today, Kristen joins us to talk about her atypical role and what running shows means for marketing skill development. Plus, she takes us inside the show development process of Wistia’s latenight talk show-style series, Brandwagon, and how she navigated her way through all the parts and pieces as a first-time producer.
Disclosure: Wistia is a sponsor of MSR’s site and newsletter. They have no say over our editorial choices, nor did they suggest we talk to Kristen. (She just has a revealing enough job in marketing that we wanted to take advantage of a warm relationship to go in-depth and teach.)
INSIDE THE EPISODE
Find all episodes of Brandwagon and Wistia’s other shows at wistia.com/series